Apple's latest Siri update lags behind Meta's Muse app in autonomous AI capabilities. While Apple has a trust advantage over Meta, the company risks losing hardware sales if it fails to develop competitive agentic AI features. Consumers increasingly expect AI agents that can autonomously complete tasks like booking flights and shopping, and premium iPhone prices may not justify inferior AI capabilities.
Axe note: Meta’s Muse app outperforms Apple’s Siri in agentic AI, threatening Apple’s hardware edge.